Beyond the Project Myth - Agile Development and Product Environments
Sunday, 8:30, full day
Jens Coldewey, Coldewey Consulting
Martin Lippert, it-agile GmbH
Klaus Marquardt, Draeger Medical
The Principles of the Agile Manifesto state that "Our highest priority is to satisfy the customer through early and continuous delivery of valuable software": An Agile Team concentrates on delivering value to the customers. Traditionally software development follows a project metaphor: Success means to functionality within time, budget, and quality - and most projects still "fail", in contrast to the success of software in our world.
An interesting alternative to the project metaphor is an environment in which success is measured based on the return on investment the effort provides over the complete life cycle - a common view in many product environments. This approach solves many issues of software development elegantly.
This sequel of last year's workshop on "The Customer Role in Agile Projects" aims at bringing practitioneers and academics of the project and the product world together to explore the consequences of focussing on the RoI during software development.